How to Make the Impossible Possible. FEMEGYL Brand Development in a New Reality
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The introduction of the sanctions list of ingredients significantly narrowed the possibilities of the entire cosmetology industry, but at the same time gave a huge incentive to find alternative ways to develop formulations. The FEMEGYL team accepted this challenge. The specialists acted as perfectly coordinated links of one mechanism. Sleepless nights in search of solutions, a deep understanding of the industry and the need to preserve the characteristics of the final product resulted in a unique solution for each formulation. In recent years, the company's employees were guided by the concept of “Pure Beauty” and used multifunctional bases, assets and preservative compounds when developing formulations.
This concept has proven to be even more in demand in the context of the new reality. The strategy of FEMEGYL brand products remains the absolute protection of the skin and graceful aging, as well as the development of adapted formulation solutions for patients with sensitive skin, skin prone to acne and couperose.
FEMEGYL is a symbol of certain values. It continues to invest in the balance of beauty and health of the skin, it is distinguished by functional and thoroughly developed minimalism in everything with a full cycle of responsibility from the source of raw materials to the finished product.
FEMEGYL® products have been developed in collaboration
FEMEGYL has its soul and a team of dedicated professionals, therefore it will always be a source of inspiration for the entire cosmetics industry.
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