“Glavkosmetika”. Is our unique plant and a special reason to be proud

Text: Svetlana Матеlо
Candidate of Medical Sciences,
Head of the DRC Group

The opening of new production facilities in Russia, especially with an innovative component, is one of the main economic and political priorities in our country. Construction of a new plant is no trivial matter. This is a very time-consuming process that requires patience, courage, certain mental  resolve and material capabilities, as well as confidence in the future and in the success of the business.

Currently GLAVKOSMETIKA is the only manufacturing facility in the industry located in the post-Soviet territory that develops its own  R & D system. Domestic location allows us to work effectively with local dentists and use their feedback to help engineers and designers develop new models of toothbrushes and test their efficiency and safety.

The plant is located in an ecologically clean area, in Udomlya, the town in the Northern part of the Tver Oblast, by the watershed between the Baltic and the Caspian sea and between the catchment areas of the Volga and the Neva rivers. It is an area with a large amount of wetlands and a chain of hills forming a forest ridge in the North, on the banks of the lakes of Udomlya and Pesvo connected by a 180−meters-wide channel.

The district’s main industrial component, nuclear power, is represented with Kalinin Nuclear Power Plant (98% of the industrial output of the Udomelsky District, 70% of the electric power produced in the Tver Oblast and 2.5% of the oblast’s commercial production).

A long and complicated process of design, construction, and equipment installation took several years. Eventually we have built one of the best and most advanced plants in our industry both nationwide and globally, which has been operating successfully for more than 10 years, undergoing further modifications and equipment modernization.

World’s best experience of constructing similar facilities has been taken into account during the design of the plant. Special attention was paid to the issues of energy saving and environmental protection. For example, the use of a system of expansive windows helped reduce power consumption.

Our manufacturing process uses one of the best and safest plastics, PET G, and special monofilament from leading European manufacturers. The main supplier of monofilament for the production of R. O. C. S. toothbrushes is a global leader in this segment, the German company PEDEX. The equipment used for manufacturing R. O. C. S. toothbrushes has been developed and supplied to us as part of an exclusive order by leading German manufacturers such as ARBURG and Zakhoransky.

Our production is certified by world’s leading auditor, the French company Afnor, according to ISO and GMP standards. We have implemented strict hygiene requirements customary for the production of household plastic products. Production processes are automated as much as possible. These factors are particularly important, as our products include those intended for children, and we are the absolute leaders in this segment.

The manufacturing process itself is also one-of-a-kind. We have developed the most effective technological and logistical routes throughout the production sites, allowing for maximum production capacity.

Another point of note is the fact that we develop our own color scheme for painting the handles of toothbrushes based on experiments with safe pigments in our own laboratory. Thanks to this, most colors found in the product range of R. O. C. S.  toothbrushes are unique. We also utilize the technology of triple-polishing the bristle tips, which helps prevent mechanical damage to the teeth enamel, dental fillings, and gums.

Plastic materials used in our production meet the international and European standards of quality and safety for use in the manufacture of toothbrushes.

Our plastic products are tested for toxic and microbiological safety, as well as undergo a number of technological tests in the Central Research Institute of Dentistry and Maxillofacial Surgery (CRID and MFS).

In November 2014, Russian Dental Association granted to the R.O.C.S. brand its approval marks, including those for toothbrushes for children and adults. We consider this achievement one of the most significant events in the year’s history of the R.O.C.S. brand.

Using best international practices, strict compliance with standards and regulations, and the desire to produce only top quality products make up our philosophy and are the key to our success. After all, today the R.O.C.S. oral hygiene brand and other brands of our company are sold not only in Russia and the CIS, but also worldwide, including England, Japan, Germany, Finland, Turkey, and many other countries.

6 November 2016

To “Kollektsia!”

Art Patrons Iveta and Tamaz Manasherov Participate in a Pompidou Center’s Project. The collection of Russian art in the P ompidou Center is well-known internationally and includes works by Kandinsky and Malevich, Chagall and Pevzner, Puni and Exter, Bulatov and Kabakov — great names and seminal works all throughout … However, the exhibition entitled “Kollektsia!

17 October 2016

The real benefit of virtual learning

A new specialized center for training and retraining of medical specialists has been opened in Moscow. The center provides opportunities for training and treatment of typical and rare diseases, different situational training exercises on virtual patients that will help improve the quality of medical care in general and reduce the number of medical errors.

16 October 2016

Without fear and beyond reproach

We all know kids must regularly see their dentist. And there is probably nothing scarier in the world than going to the dentist - that we know, too. We also know that today’s dental treatment is a totally painless procedure. Seriously, this is the 21st century! And still we fear going to a dental clinic, because we have this premonition that even if it’s going to be alright in terms of physical pain, it’s certainly going to hurt our wallet. Be as it may, kids must regularly see their dentist...

14 October 2016

How toothpaste is made?

Opening a tube of toothpaste with mint and chocolate flavor, we are looking forward to its sweet taste and are prepared to devote a few moments of our life to it. But we perfectly understand that mint and chocolate have very little to do with oral hygiene, that there is something else, unknown but much-needed for us twice a day, in the toothpaste. Today we want to show how toothpaste is made and what from. What do we actually brush our teeth with?

14 October 2016

Jurgen-Richard Fleer: Innovation is our tradition

Founded by Junichi Morita in Kyoto, Japan, in 1916, dental specialists Morita will be celebrating its 100th company anniversary this year. Back then, as now, the traditional business saw itself bound to meet the obligation of supplying products and solutions to re-establish, retain or improve a patient’s quality of life. Jürgen-Richard Fleer, General Manager of J. Morita Europe